- Client: A direct-to-consumer brand using Shopify.
- Strategic Partner: A specialist SEO agency.
- The Goal: To overcome Shopify’s content marketing limitations and dominate search engine rankings.
The Challenge: The SEO agency was hitting a ceiling. Their strategy was sound, but Shopify’s restrictive theme and blogging capabilities were preventing them from building the advanced content hubs and landing pages needed to truly compete.
Our Approach: We implemented our “Shopify Power Front-End” architecture. We built a state-of-the-art WordPress site, giving the SEO agency the full technical prowess of the platform—including premium plugins like Rank Math Pro and the ability to create custom-coded landing pages. This powerful marketing front-end seamlessly feeds customers to the Shopify backend for checkout.
The Transformation:
- For the Business: Organic search traffic increased by 150% within six months, becoming their most profitable acquisition channel.
- For the Strategic Partner: The SEO agency had their hands completely untied. They could now execute technical SEO strategies they previously thought impossible, allowing them to secure number-one rankings for highly competitive keywords.
- Key Technical Wins: A fully indexable, lightning-fast WordPress content hub that unlocked the full power of the SEO agency’s strategy, all while integrating seamlessly with the Shopify checkout.
What The Partner Said:
“WebM gave us the technical toolkit we needed to win. Their WordPress front-end solution for our Shopify client was a game-changer for our SEO strategy.”
